Project · Retail chains
Anytime Fitness

Anytime Fitness – Custom Gym Signage and LED Branding
At Sign Group, we specialise in creating powerful, high-impact signage solutions for fitness brands, gyms, and health clubs across the UK. One of our standout projects includes our work for the internationally recognised fitness franchise, Anytime Fitness. Known for its 24/7 gym access and sleek modern aesthetic, Anytime Fitness needed signage that would not only reflect its premium brand but also attract attention in a competitive market.
Our team was commissioned to design, fabricate, and install a full range of external and internal signage for one of the Anytime Fitness branches. The objective was clear: to create a bold, professional, and instantly recognisable presence, both day and night.
Bespoke Gym Signage for Anytime Fitness
Working closely with the franchise team, we delivered a complete signage solution that aligned with the brand’s global standards while being tailored to the local space and environment.
Our Services for the Anytime Fitness Project Included:
- Illuminated fascia signs: These LED-lit signs formed the core of the gym’s external branding. Designed with high-contrast graphics and premium materials, they offer clear visibility from long distances and ensure 24-hour presence.
- Projecting signs: Perfect for catching foot traffic and enhancing visibility in busy commercial areas. Our projecting signs were designed to be both stylish and highly functional.
- LED signs for windows and entrances: We supplied and installed custom LED signage that made the gym’s branding pop — even after dark.
- Wayfinding and interior signs: Within the gym, we added directional signs, safety notices, and vinyl graphics to support the customer journey and enforce brand consistency.
Everything was produced in-house at our London-based workshop, ensuring quality control and faster delivery.
Why Our Signage Stands Out for Fitness Brands
When it comes to gyms like Anytime Fitness, signage is more than just branding — it’s part of the user experience. It needs to be welcoming, easy to navigate, highly visible, and energy-efficient. That’s exactly what we delivered.
Key signage features included:
- Custom-colour matching to match the signature Anytime Fitness purple and grey tones
- Weatherproof materials for all-season durability
- Low-energy LED lighting for 24/7 visibility without high running costs
- Robust fabrication techniques to handle high foot traffic areas
- Compliance with all health and safety standards
We understand that fitness centres operate around the clock — and their signage needs to perform just as reliably.
Trusted Signage Partner for Anytime Fitness & Beyond
Our successful partnership with Anytime Fitness is a testament to our commitment to quality, efficiency, and brand consistency. Whether you’re a single-location gym or a growing fitness franchise, Sign Group offers scalable, stylish, and highly durable signage options to meet your business needs.


